Benefits Of Google+ For Business

It's time to wake the social media sleeping giant - Google+

Have you noticed that it is becoming harder and harder to reach your potential customers on social media these days? This can be as a result of several factors, including: Increased noise, largely due to a combination of more people using the platforms, more content being shared and people having more connections; and Algorithms being […]

The Rules Have Changed! How To Use Facebook For Business 2015

How to use Facebook for business 2015 - Rules of Engagement

How To Use Facebook For Business 2015 Let me cut right to the chase. I am sick and tired of people complaining about Facebook changing all the time. To that I say, “get over it”! Facebook is dynamic. If there is one thing you can rely on with Facebook, it’s change! The truth is that […]

Social Media At The Australian Open 2015

#AusOpen 2015 Hashtag

This is the third year that I have attended the Australian Open to review the use of social media at the event. I do this every year so that you can learn from the new innovations and trends at this event so that you can incorporate them into any events you may be conducting for […]

Top 10 Social Media Blog Posts 2014

Top 10 Social Media Blog Posts 2014

WOW! Can you believe that 2014 is almost over? I have been taking time to reflect on the year that was and as part of that reflection I have flicked back through the 40 blog posts I have written so far this year and compiled a list of my Top 10. Interestingly, the content in each […]

New Facebook Groups App Review

New Facebook Groups App Review - Groups

Facebook has announced the release of the new Facebook Groups App, adding to their growing suite of mobile apps as they attempt to become more “mobile friendly”. This new app provides you with direct access to all of the groups that you are either a member of or manage on Facebook. Of course I couldn’t help […]

Is FB Business Success NOW! Right For Me?

Want to work out what's working on Facebook?

I have been receiving a lot of questions regarding FB Business Success NOW!, which starts on Tuesday 11 November, so I thought I would address the most commonly asked questions incase you had similar questions you wanted answered. I think this is important, as when you’re thinking about investing in an online training program, you […]

Facebook Notifications For Groups

Facebook Group Notifications

With so much activity on Facebook and the application of Facebook’s algorithm to what appears in your newsfeed, it is hard to keep up-to-date with those things that are most important to you. Facebook Groups are being used more and more these days as a communication tool, but it is easy to lose track of […]

3 Ways To Advertise On Facebook & Why You Should Use Power Editor

3 Ways To Advertise On Facebook & Why You Should Use Power Editor

Facebook has recently confirmed that you need to “pay-to-play” in the form of Facebook Advertising to get the most out of the Facebook platform these days. Advertising on Facebook can provide you with the most targeted form of gaining access to your audience known to man (provided you do it right). The more control you […]

How Running The Melbourne Marathon Can Help You Achieve Greater Reach On Facebook

Loren Bartley - Melbourne Marathon

Wondering how to achieve greater reach on Facebook?  Look no further than the Melbourne Marathon.  On Sunday more than 30,000 people threw on their racing shoes to participate in either then marathon, half-marathon, 10km or 5km run as part of the Melbourne Marathon Festival. I live in Melbourne and I went shopping with my family in the […]

Facebook Post Level Data Export Key Metrics Explained

Facebook Post Level Data Export Confusion

Do you know how well your Facebook posts are performing? Facebook Insights will provide you with a visual snapshot of how your posts are performing, but when you want to get do an in depth analysis of your individual Facebook posts and the content you share, then you may find that it is rather limited. […]