Facebook Power Strategies: Australian Businesswomen’s Network Social Media for Small Business Webinar

On 18 February 2014 I partnered with the Australian Businesswomen's Network to present a Facebook Power Strategies.

This is the second collaboration I have had with the Australian Businesswomen’s Network. I was honoured to be the guest interviewee on the Australian Businesswomen’s Network's most popular podcast episode of 2013, where I spoke about Facebook: How to increase your Likes + Elements of the Perfect Post.

Facebook Power Strategies Webinar – Australian Businesswomen's Network

Facebook Power Strategies WebinarDuring the webinar I provided practical tips on the following 8 Facebook Power Strategies:

  • Building your community
  • Creating engagement
  • Driving website traffic
  • The benefits of creating free offers for lead generation
  • Using Facebook competitions to get more fans and subscribers
  • Converting fans to customers
  • Creating advocates; and
  • How to scale up your results using Facebook Advertising


We got into detail about how to:

  • Generate leads and build your database
  • Drive traffic back to your website
  • Make offers and promotions that people love without spending a dollar
  • Build relationships with existing customers
  • Sell right off your Facebook page
  • Discover what to post to best showcase your business benefits

Plus we looked at:

  • How to build your following on Facebook
  • The types of posts that generate the most engagement
  • When to use Facebook ads to power up your campaigns
  • Clever ways to use your Cover Photo to attract new followers
  • When to run competitions to build a buzz around your brand

Download the Facebook Power Strategies Toolkit for more details of the content covered in this presentation.

Tweet: Download a FREE copy of the #Facebook Power Strategies Toolkit from @Impactiv8 http://ctt.ec/K847y+

About Loren Bartley

Loren Bartley is as a social media strategist, educator, coach, public speaker, blogger, early adopter, self-confessed lover of all things geek-eske, and mother of three.

As the founder of Impactiv8, Loren helps businesses grow using the power of social media and lifecycle marketing automation.

Loren has created three online training programs: Social Media Success, FB Business Success and Linked Business Success and she also offers bespoke social media presentations, workshops, one-on-one coaching and social media implementation services.

Loren is also the producer and co-host of the highly successful #BusinessAddicts The Podcast, which she hosts in conjunction with Fiona Redding from The Happiness Hunter.

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