STOP wasting your time on social media and start creating a strategy to achieve social media success for your business!
Are you active on social media, but not getting the results you expected for your efforts?
Or perhaps you have no idea where to even start?
This Australian-made Social Media Success online training program will step you through the process of developing a strategy to build, engage with and convert your online community to achieve your business goals.
Social Media Success provides strategy, how-to and best practice to provide you with the knowledge and tools necessary to achieve results for your business.
Social Media Success will enable you to:
- Work smarter, rather than harder
- Better allocate your time
- Develop an affordable strategy
- Determine your ideal platforms
- Identify your ideal customers
- Entertain, inspire, educate and convince
- Deliver valuable and relevant content
- Increase your business networks
- Build a targeted email subscriber list
- Increase your website traffic
- Generate more leads and sales
- Convert your community into customers
- Create a community that advocate for your business
- Protect your business from PR disasters
- Monitor your own online presence
- Measure the return on investment for your efforts
Introducing the 8 training modules:
This Strategy module will help you:
- Establish the framework for your social media strategy.
- Learn how to use social media to achieve your business goals.
- Strategically market your business on social media.
- Effectively allocate time, people, expertise and finances.
This Audience module will help you:
- Appreciate the roles that Seekers, Amplifiers and Joiners play in your business.
- Identify, locate and connect with your ideal customers.
- Develop a valuable proprietary audience.
- Convert your audience into customers.
This Conversion module will help you:
- Develop a social media conversion funnel for your business.
- Increase your influence within your social media communities.
- Gain insights to convert followers into subscribers.
- Leverage the power of advocacy, amplification and authenticity.
This Platform module will help you:
- Use your social media, website and email subscriber list more strategically.
- Determine the most appropriate media to package your content.
- Deliver content on the social media network(s) of your ideal customers.
- Integrate your various channels to create a platform for your business.
This Content module will help you:
- Develop an Editorial Mission and Editorial Calendar.
- Consistently and efficiently create and share useful content.
- Integrate hashtags and visual content into your strategy.
- Leverage your content to gain greater exposure.
This Email module will help you:
- Harness the power of email marketing in your social media strategy.
- Investigate which email marketing system is best for your business.
- Incorporate lead magnet opt-ins for your email subscriber list.
- Develop strategies for promoting your lead magnet opt-ins.
This Monitoring module will help you:
- Learn how to better listen to your customers.
- Use tools to monitor online conversations about your business.
- Develop social media guidelines for both your team and community.
- Create an online issues and crisis management plan for your business.
This Measurement module will help you:
- Use insights and analytics to monitor your social media metrics.
- Measure your social media success against your goals.
- Measure your return on investment for your social media efforts.
- Revise your social media strategy according to your results.
The secret ingredients to Social Media Success:
These Impact Activities:
- Allow you to apply to your business the insights you learn as you go.
- Will require research, content development and soul searching to complete.
- Build upon each other and form the foundations of your social media strategy.
- Form the most integral part of the Social Media Success training program!
These Resources provide:
- Additional up-to-date information to support your ongoing learning.
- Tools to assist with the implementation of your social media strategy.
- A handy go-to reference to find a new or better tool to assist your strategy.
Special Bonuses include:
- BONUS 1: Webinar Replay "How to work smarter rather than harder on social media".
- BONUS 2: Social Media Success eBook – Full transcript of Social Media Success training program.
- Extra resources added regularly, as per your training requirements.
Ongoing Support includes:
- Exclusive access to a private Facebook group for ongoing support.
- Forum to share challenges and celebrate successes with other businesses.
- Regular interactions with Impactiv8's Loren Bartley, course creator.
Is this program right for you?
I am an Entrepreneur
I am juggling many business tasks at once and haven’t quite achieved the results I was hoping for from social media. I am sick of wasting my precious time and want to develop a social media strategy to gain more leads and sales for my business. Once I work out where I need to focus my efforts, I will be able to use social media more efficiently myself, or at least know how to do it so I can oversee the implementation of my social media strategy by my Virtual Assistant.
I am a Business Owner
I own my own business and have been dabbling in social media for a while now, but my approach so far has been fairly ad hoc. I know I could achieve better results if I were more strategic in my approach. I am not sure if I should be doing this myself or getting someone to help me. Either way, I need to understand it all first, before I can hand it over to someone else to manage.
I am a Marketer
I work in marketing for a business and am responsible for managing their social media presence. I want to learn how to use social media more strategically, so I can demonstrate to management that social media is providing a positive return on investment, with tangible bottom line results.
I am a Newbie!
I know social media is important to gain an audience, but I have no idea where to start or what to do. I have heard that it can take ages to start seeing results for all your efforts, but I don’t want to waste my time experimenting. I want to learn strategies to get me on the path to social media success immediately!
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