WANT TO LEARN HOW TO SCALE YOUR BUSINESS?
From Facebook Ads to Social Media, conversion rate optimisation and analytics, we’re sharing actionable advice on how how to ditch the random acts of digital marketing and scale your business strategically!
Are You Ready To Have Conversations Via Your Customer’s Preferred Channels?
Happy New Decade!!! When it comes to digital marketing, the last decade saw so many changes. In 2010, most businesses hadn’t even heard of Facebook. Since then loads of social media platforms have come and gone, with their success or failure hinging on whether or not...
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eCommerce Case Study – White & Co
Case Study: White & Co White & Co is a boutique women’s retailer based in Melbourne with both a retail store and online store hosted on Shopify. They pride themselves on sourcing quality, affordable, wardrobe essentials from boutique designers to take the hassle out...
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Facebook Messenger Marketing Chatbot Case Study – Angela Watson
Case Study: Angela Watson - The 40 Hour Teacher Workweek Angela Watson is a productivity and mindset specialist, author, and motivational speaker for educators. She is the founder of the 40 Hour Teacher Workweek Club, an online course and community for teachers which...
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Best Black Friday Digital Marketing Software Deals 2019
It’s Black Friday sale time (and soon to be Cyber Monday as well)! We're so excited to announce that some of our favourite digital marketing tools and resources that we use here at Impactiv8 have awesome deals available as part of the Black Friday sales. That means...
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Facebook F8 changes: What do they mean for businesses?
You’ve probably heard that there are some pretty massive changes being rolled out across Facebook and Instagram at the moment, but if you’re only paying attention to click-bait, you would be forgiven for thinking it all relates to the Secret Crush feature (aka Facebook’s answer to a dating app).
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4 Reasons Your List Building Efforts are Not Converting
Do you sometimes feel like all the effort you're putting into your list building is in vain? Are you frustrated by the low number of sales that are trickling in from your email marketing efforts? We see this a lot when we undertake digital marketing audits for new...
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Congrats, you survived the Facebook apocalypse. Now what…
Apparently, 2019 was the year that everything in online marketing died. Except, that is wasn't! Don't buy into the click bait headlines. While many things DID change, and keeping ahead of the game is becoming more important than ever, online marketing is very much...
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There has never been a more exciting time to be a marketer
The world of digital marketing is being rocked right now. It's changing and it’s changing fast! There has never been a more exciting time to be working as a marketer or marketing your business. But unfortunately too many businesses (and marketers) are stuck in a...
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How to Install the Facebook Pixel on Shopify and WooCommerce
Time and time again we’ve had eCommerce clients come to us to run their Facebook Ads and most share one common frustration - they have no idea if they’ve been making any money from their efforts! So we audit their account, run through all the metrics and in nearly...
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