WANT TO LEARN HOW TO SCALE YOUR BUSINESS?
From Facebook Ads to Social Media, conversion rate optimisation and analytics, we’re sharing actionable advice on how how to ditch the random acts of digital marketing and scale your business strategically!
How To Get Fifty-Five 5 Star Google Reviews
Why Are Google Review Important? What do people do when we want to find out more about your business or suss out whether or not your business is legit? They Google your business name. And what is one of the first things that pops up? It's your Google My Business...
8 Top Email Marketing Automation Workflows
What are email marketing automation workflows? Email marketing automation workflows leverage marketing automation tools to trigger personalised emails that are automatically sent throughout the customer journey, allowing you to deliver the right message to the right...
Should I buy an email list?
I quite often get asked, "should I buy an email list?" But sometimes people don't even ask. Instead they just go right ahead and buy it and then ask afterwards whether or not it was money well spent. In fact, just last week, one of our clients from within our Digital...
Why you need an all-in-one CRM: And the features you need it to have
If you run a business, then you need a tool to help you manage, track and organise all communications with customers and potential customers. That tool is called a Customer Relationship Management (CRM) system. There are a lot of CRM's to choose from. And not all...
What is a sales pipeline and why you need one
Can you confidently predict with some level of certainty who your next five clients or customers will be, when they are most likely to purchase from you and how much income you’re likely to receive from them? I regularly ask small business owners these questions and...
Why I won’t be going to Social Media Marketing World
“Should I go to Social Media Marketing World in San Diego in two and a half weeks time? Discuss.” This was the post I put on Facebook on Monday after my CFO put it into my head that attending this event again (after a four year absence) might be a good idea. To be...
Why You Need a Quality Audience
Your business need a quality audience One of the most important things you can do to set your business up for success is to create and cultivate a quality audience. One that is connected to you, consuming your content, and engaging with you on a regular basis. I’d...
Is Your Business COVID ready?
Is Your business COVID Ready? In the current world climate, COVID continues to be big news. Every news broadcast, website and conversation is dominated by pandemic chat. We are discovering now that there is no such thing (as yet) as being post pandemic. Omicron is...
Best Black Friday Digital Marketing Software Deals 2021
It’s Black Friday sale time! We’re so excited to announce that some of our favourite digital marketing tools and resources that we use here at Impactiv8 have awesome deals available as part of the Black Friday sales.
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