Financial Planning Facebook Pages – Houghton Strategic Solutions
Watch below a Facebook Page Video Audit for Houghton Strategic Solutions Facebook Page as part of Facebook Business Success.
You too could go in the draw to have your Page reviewed if you join the FB Business Success online training program.
Click here for more information on how you can join the FB Business Success online training program.
Using Houghton Strategic Solutions Facebook Page as an example, in this video you will learn:
- The importance of consistent branding;
- Why you need to set up as a Facebook Business Page rather than a Community Page;
- How you can drive traffic to your website from your Facebook Page;
- The importance of using “Financial Planning” keywords within your “About” Page;
- How to “sell your business” via the “About” page on your Facebook Page;
- Importance of frequent posting;
- How to personalise your business as people relate to people, rather than businesses;
- Creating a theme for the content you share on your Facebook Page;
- Things to consider when creating a series of posts on Facebook;
- Whether or not you should include more cats on your Facebook Page;
- Text restriction considerations for images when advertising;
- The pro’s and con’s of creating images that have part of the text being cut off when displayed in newsfeed;
- The social proof that comes when people share posts on Facebook;
- Re-sharing your own Page posts vs posting the same content again at a later date;
- Sharing content within groups as a strategy for gaining additional exposure for your Facebook Page and the content you share;
- Building your Facebook Page audience and fan base;
- Promoting your Facebook Page external to Facebook;
- Creating a value proposition for people liking your Facebook Page (e.g. a free financial planning document in exchange for liking your Page and/or email subscription);
- Providing value to your potential customers (e.g. financial planning tips);
- How to include YouTube videos within Facebook; and
- Tips and tools for creating simple video for use via social media
Click here to see more Facebook video audits.
Did you get some good tips from this Facebook Business Page Video Audit? Would you like the chance to have your Facebook Page reviewed? If so, join the FB Business Success online training program.