Image Sizes For Facebook Business Pages are an important consideration for businesses as the dimensions of the images you upload can make a significant difference to the quality of what is displayed and as a result the level of engagement that you receive from people visiting your Page. Therefore, it is important to take the latest image sizes for Facebook Business Pages into consideration prior to uploading them. Facebook also changes what the optimal dimensions are regularly (grrr…)
Optimal image sizes are particularly important for your cover image – a couple of pixels out and you could end up with a blurry image rather than an engaging visual representation of your business. Uploading pictures that are consistent with Facebook’s images size has an added benefit of reducing the amount of time required fiddling around reposition images after they have been uploaded.
Image Sizes For Facebook Business Pages
Click on the image to the right to see a visual representation of the image sizes for Facebook Business Pages, which are as follows:
- Cover Image – 851×315 pixels
- Profile – 160×160 pixels – Scalable down to 90×90 pixels for the thumbnail and is still recognisable when displayed as 32×32 pixels on mobile devices.
- Tabs – 111×74 pixels
- Highlight & Milestone – 843×403 pixels
- App Page – 810 pixels x Adjustable height
- Shared Photo & Pin To Top – 404×404 pixels
- Link Preview – 90×90 (don’t forget you can edit the Title Tag and Meta Description that goes with each of these if they turn yellow when you hover over them)
- Shared Facebook Video – 398×223
- Shared YouTube Video – 130×73
Facebook Ad Image Sizes
When running Facebook Ads that appear to the right-hand side of newsfeed the following image dimensions apply:
- Facebook Ad – 10×72, with 90 characters of body copy and a 25 character title
- Sponsored Story (story image) – 194×139, with 90 characters of body copy
Facebook Cover Image Rules
Don’t forget when updating your Facebook Cover Image you must also comply with Facebook’s rules, which are as follows:
All covers are public. This means that anyone who visits your Page will be able to see your cover. Covers can’t be deceptive, misleading, or infringe on anyone else’s copyright. You may not encourage people to upload your cover to their personal timelines.
Previous rules used to prevent Pages from including price or purchase information, contact details, calls-to-action or reference to Facebook features or actions, such as “Like” or “Share” or an arrow pointing from the cover photo to any of these features. There were also restrictions regarding the amount of text that you could include within this image if you intended to do any advertising. Thankfully those restrictions have now been removed.
Should you upload photos that do not match the ideal dimensions, you can always reposition them by clicking on the pen icon associated with each image and then selecting “Reposition Photo”.
Please bookmark this post if this information has been of use to you, as I will be updating this post regularly whenever Facebook makes a change to images sizes for Business Pages. And if there is one thing you can be sure of, that is that Facebook WILL make changes!